Our Thinking
Is LinkedIn Sales Navigator right for your firm?
Though many sales professionals take advantage of free tools to engage prospects online, LinkedIn Sales Navigator is one of the most popular paid solutions for social selling in financial services. However, is Sales Navigator right for your firm?
Four LinkedIn Features to Grow Your Business in 2022
LaunchPad Creative shares marketing insight and tips for financial services companies in a monthly LinkedIn event series called The Marketing Mini.
5 Digital Marketing Trends for Financial Services Companies to Watch in 2022
In this blog post, we share the 5 biggest digital marketing trends financial services companies should take notice of in the year ahead.
Taylor Conn joins LaunchPad Creative as Marketing Associate
Taylor Conn recently joined LaunchPad Creative as a Marketing Associate. Her experience in email marketing and demand generation as well as her talent for copywriting and content creation will be tremendous assets to the firm’s growing alternative investment client base.
Three Ways to Drive Pipeline Growth with an On-Demand Webinar Strategy
Webinars have become a regular part of our weekly work routine as a way to stay connected with people and industry developments during the pandemic. However, many companies don't capitalize on the golden opportunity to web the webinar content into their overall marketing strategy. In the following paragraphs, the LaunchPad Creative team will share a few ways webinars can be used to drive pipeline growth.
#LPCBookCorner
We are delighted to share a collection of books that we have found to be helpful in our development as leaders, marketing professionals and collaborators.
